TIMBERLAND® CONSTRUCT: 10061 IS A COLLABORATION WITH CONCEPTKICKS. EVERY SIX MONTHS A TEAM OF THE BEST FOOTWEAR INNOVATORS AND CREATORS FROM AROUND THE WORLD RETHINK EVERY STEP OF OUR BOOTMAKING PROCESS.
CONSTRUCT:10061 is an ongoing footwear experiment that aims to lift the lid on the often guarded areas of innovation within the footwear industry.
From leading material technologists to sustainable start-ups, the workshop provides a neutral environment where participants have the freedom to explore modern iterations of Timberland icons.
The workshop provides an open breeding ground for reactions between human and material to take place. The findings from these experiments will showcase new footwear possibilities that work within the DNA of Timberland.
Hosted at TIMBERLAND HQ in New Hampshire
Makers from across the world are invited to THE SHED space - an advanced prototyping facility that provides the basis for experimentation to take place.
FOLLOW CONSTRUCT 4.0 ON INSTAGRAM FOR LIVE UPDATES
Beginning his career in graphic design, Jaimus applies a unique awareness of perspective to all of his creative outputs. Having trained at the University of the Arts London he received no formal garment design training, but instead learned through deconstructing and reforming garments. This study into process has shaped an awareness of production which he has pushed into a thoughtful design practice for his brand Greater Goods.
Everard Best, better known as Ev Bravado, along with his creative partner Téla D’Amore are the brains behind the newly reborn brand Who Decides War. It takes one glance at the house’s design to discern a highly adept knowledge of reuse with a continuous output of signature denim silhouettes. Finding comfort in the dissonance between couture and denim has been a continuing narrative throughout the duo’s career.
Hailing from the city of Antwerp, Aisha’s design approach is rooted in sampling everything around her. This has shaped her position as one of the industry’s most unique voices in meaningful footwear. Crediting the natural world as her biggest mentor, Kuijk is applying her experienced and playful approach to traditional footwear design in order to push new realms of considered products.
Téla completes the duo behind Who Decides War. Known for her commitment to staying true to the family business as well as her ability to adapt, Téla owes herself to ensuring WDW’s designs remain innovative and commercial. Fronting the brand's transition to fully digital for SS21, Téla is as in touch with her own digital presence as she is with the malleability of modern design.
Cyprus-born and London-based Product Designer, Daniel Bailey takes an inspired approach to design that is grounded with the intricacies of the natural world. Founder of the media platform CONCEPTKICKS, he has built a global footwear community that uplifts and showcases the best talent throughout the industry.
Equipped with a background in design research, functional product and branding, John uses these tools to help orchestrate holistic campaigns within footwear design. Having grown up in New Zealand, his connection with the outdoors has helped to anchor his role with CONCEPTKICKS as a designer and art director, primarily focused on building out the worlds that support each product.
After studying graphic design at Harding University, Chris took a non-traditional pathway to his current role as footwear designer on Timberland's Advanced Concepts + Energy Team. Alongside his passion for sketching, storytelling and performance, he is motivated to help discover untapped talent. He hopes to expand the creative community through the brand Cnstnt Dvlpmnt (Constant Development) which aims to share the process of design through workshops and brand experiences.
Melvin is a multidisciplinary creative from Newport News, VA and graduate of North Carolina University. Having served as a special project's designer and educator for students at PENSOLE Academy, he is driven by innovation and positive impact. This sense of purpose carries into his current role as a footwear designer on Timberland's Advanced Concepts + Energy Team.
HOSTING SOME OF THE INDUSTRIES MOST INNOVATIVE MATERIALS ALLOWS THE WORKSHOP TO BE PLAYGROUND OF NATURAL EXPERIMENTATION.
FOR VERSION 4.0 WE ARE FEATURING :
Timberland and wider industry alike all have their sights set on net positive environmental impacts by 2030. The brand’s exclusive regenerated rubber means Timberland is staring that aim square in the face. Working with Terragenesis International, this material is a product of the worlds first regenerative rubber supply system. The planet-friendly rubber is grown in an environment that mimics natural forest ecosystems thus turning traditional monoculture harvesting and the deforestation that comes with it on its head.
ABACA ORGANIC COTTON
Created from the leaf sheaths of the Abaca plant a close relative of the banana plant this fibre is formed from long, slim plant cells that resist wearing. The virgin material is not only structurally sound but it is also found in lengths up to three metres, making it a lucrative material source. Although there are some questions surrounding the exhausting harvesting process of this plant, the positive environmental impacts are undeniable so much so the UN coined it the ‘Future Fibre’. As well as controlling erosion and encouraging greater biodiversity, the plant’s waste materials are used in organic fertilisers for circular plant production.
ECCO BIO DYNEEMA LEATHER
Dyneema is an ultra-high molecular weight polyethylene fibre that was first applied to nets, ropes, slings and chains. At 15 times stronger than steel on weight to weight ratio the fibre is high endurance, low friction and ultra- light. Ecco Leather Labs have infused leather with the fibre to make a high endurance material that extends lifetime and enhances its endurance. The brand has taken the next step towards sustainable material production by using bio-based Dyeema that delivers the same specifications at a carbon footprint that’s 90% lower than traditional HMPE.
The Lenzing Group have been at the forefront of innovating natural fibres for more than 80 years. One of its most ubiquitous materials, Tencel, has found its way into almost every garment we wear including underwear, denim and activewear. Alongside these applications, the fibre material has encouraged development in the footwear industry. Thanks to its diversification, non-woven and woven forms of the material can constitute every part of a shoe, making a fully sustainable solution possible.
REGEN FULLGRAIN LEATHER
Timberland wouldn’t be the brand it is today without a longstanding homage to leathercraft. Realising the environmental cost of leather production, the brand has reimagined its material sourcing and production process to formulate regenerative leather. The material is made by gathering discarded leather scraps that would otherwise be on their way to landfill grinding them and pressing them into a durable, uniform, roll. This roll is then laminated to a recycled PET backer for strength, meaning each pair of shoes made for regen leather will be boasting longevity too.
OVER THE LAST FIVE YEARS THE CONSTRUCT WORKSHOP HAS PRODUCED OVER 100 REINTERPRETATIONS OF TIMBERLAND’S ICONS. BEAUTY IN THE PROCESS IS SOMETHING WE ADMIRE IN THE DESIGN DEVELOPMENT JOURNEY.