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8/12/2012

TIMBERLAND PLANTS ITS ROOTS IN THE HEART OF THE WINDY CITY

LEADING OUTDOOR LIFESTYLE BRAND BRINGS PREMIUM, ECO-CONSCIOUS FOOTWEAR AND APPAREL TO CHICAGO'S MICHIGAN AVENUE


STRATHAM, NH, August 6, 2012 – Timberland today announced details of its newest retail storefront, located in Chicago’s famed shopping district at 625 North Michigan Avenue.  Doors open on Friday, August 10 at 10 a.m., giving shoppers on the Magnificent Mile access to premium crafted, eco-conscious gear for every outdoor style, and taking consumers from the city sidewalks to the shores of Lake Michigan.  For updates on the store opening, follow Timberland on Twitter and Facebook.

“Timberland was welcomed into the Greater Chicago area with great enthusiasm when we opened the doors to our Skokie, IL storefront last year, and we jumped at the opportunity to open up another shop on Michigan Ave., one of the world’s greatest shopping hubs,” said Brendan Sullivan, vice president of retail and e-commerce, Timberland. “Chicagoans are naturally savvy and stylish when it comes to gearing up for the outdoors – whether it’s shopping for the warmest boots for windy winters or boat shoes to take them from ship to shore.  At the new Timberland store, they’ll find beautifully crafted leathers and the best heritage-inspired gear, including our largest Earthkeepers® collection ever, to suit all their lifestyle needs.”

Following in the eco-conscious footsteps of Timberland® retail locations around the world, the new 3,500 square foot space is designed to reflect the company’s long-standing commitment to sustainability, through the use of recycled materials and other environmentally-responsible building practices. Build-out features include reclaimed wood and industrial machinery, used for table bases; recycled stoneware floor tiles; FSC-certified woods; reduced-wattage LED lighting; Energy Star-eligible equipment and appliances; low volatile organic compound (VOC) paints; and water-conserving plumbing fixtures.  The store will also feature original environmental artwork, highlighting the city’s own dedication to raising awareness of environmentally-friendly practices. 

The North Michigan Ave. location will offer a vast selection of footwear, apparel and accessories for every adventure, including the popular Earthkeepers® collection – made with natural and recycled materials and stylish from top to sole.  Chicagoans will also have access to the brand’s elite Timberland Boot Company® collection, as well as celebrated classics, including the Abington Collection.  Additionally, Timberland has designed an assortment of Chicago-inspired footwear and t-shirts exclusively for the Michigan Avenue location.

The store is located at 625 North Michigan Avenue, Chicago, IL 60611. Store phone: (312) 573-2234. Hours: Monday – Saturday, 10 a.m. – 9 p.m.; Sunday 11 a.m. – 6 p.m.



CONTACTS

For more information, please contact:
Samantha Racki | Timberland
603-773-1438
Email Samantha Racki



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