Mr. Hawaux is President, Consumer Foods for ConAgra Foods, Inc., headquartered in Omaha, NebraskaRead more
STRATHAM, NH, (November 4, 2010) - The Timberland Company (NYSE: TBL) is unveiling an innovative redesign of its timberland.com website. The new site offers an immersive brand experience, inviting consumers to explore the products, history and commitment to environmental stewardship that are all at the heart of the Timberland brand.
"With the new site, consumers around the world have the opportunity to engage with Timberland like never before," said Jim Davey, VP of Global Marketing. "Whether it's browsing and shopping our newest products, understanding our values platform, or sending in their own stories, visitors now have a one-stop shop to connect with the Timberland® brand."
Timberland's new global web experience includes state-of-the-art interactive elements, stunning graphics, and rich content in three main areas:
"The new site provides consumers with an amazing shopping experience and a richer connection to the Timberland® brand," said Chris Hardisty, Director of Global Ecommerce.
Timberland (NYSE: TBL) is a global leader in the design, engineering and marketing of premium-quality footwear, apparel and accessories for consumers who value the outdoors and their time in it. Timberland markets products under the Timberland®, Timberland PRO®, SmartWool®, Timberland Boot Company®, Mountain Athletics®, howies® and IPATH® brands, all of which offer quality workmanship and detailing and are built to withstand the elements of nature. The company's products can be found in leading department and specialty stores as well as Timberland® retail stores throughout North America, Europe, Asia, Latin America, South Africa and the Middle East. Timberland's dedication to making quality products is matched by the company's commitment to "doing well and doing good" -- forging powerful partnerships among employees, consumers and service partners to transform the communities in which they live and work. To learn more about Timberland, please visit www.timberland.com.
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Cara Vanderbeck | The Timberland